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E-Commerce
Advance Marketing growth with Business data insights
Summary

Create an application that allows e-commerce sellers to analyze customer behaviour, track sales performance, and tailor their marketing efforts based on real-time insights. This application should provide clear, actionable data for marketing optimization.

Requirements
  1. E-commerce sellers should be able to access their sales data, customer behaviour, and product performance.
  2. Implement a system that offers user-friendly data visualization and actionable recommendations.
  3. Develop a platform that allows sellers to make data-informed marketing decisions.

Submission Guidelines

  1. Figma (Optional): Provide a link to your Figma design / prototype for your project.
  2. GitHub Repository: Provide the link to your GitHub repository containing all the relevant source code and project files.
  3. Deployed Link: Share the link to the deployed version of your project. For web applications, consider hosting on platforms like Netlify or Heroku. If it's a mobile app, upload the APK to Google Drive and provide a public link.
  4. Walkthrough/Presentation: Create a concise 2 to 5-minute maximum screen recording. Walk through key features, functionalities, and any unique aspects of your project. Clearly articulate how users can interact with and benefit from your solution. Ensure your presentation covers essential details without exceeding the time limit.

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Suggested Approach

Day 1 - 2: Conceptualization & Design

Product Manager & Product Designer:
  • Define user flows for accessing sales data, customer behavior, and product performance.
  • Design an intuitive and user-friendly platform for data visualization and actionable recommendations.

Day 3 - 4: Development & Testing

Frontend:
  • Develop an accessible and user-friendly interface for e-commerce sellers to access and analyze data.
  • Implement features for real-time insights and actionable recommendations.
Backend:
  • Create a secure backend system for storing and retrieving sales data, customer behavior, and product performance.
  • Integrate algorithms for generating actionable recommendations based on data.

Day 5 - 6: Refinement, User Feedback Integration, & Presentation

All Team Members:
  • Integrate user feedback mechanisms for usability improvements.
  • Conduct extensive testing for reliability and ease of use.
  • Finalize the application, focusing on simplicity, accuracy, and user satisfaction.
Prepare a Presentation:
  • Showcase the application's capabilities, emphasizing its potential to empower e-commerce sellers with actionable insights for marketing optimization.
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